Key Associates, Inc.

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We bring together women in leadership roles to focus on the whole self - mind, career, body and spirit. We help women leaders grow and hone their strategic and leadership skills as well as overcome pressing issues such as work/life balance, gender inequality, credibility and self-doubt. We provide peer feedback and a support system to address issues and take advantage of opportunities.

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    • April 18, 2018 Assertiveness is critical to leadership success
    • March 28, 2018 When I Say NO, I Feel Guilty
    • March 8, 2018 Celebrate International Women’s Day

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    Executive Coaching

    We work with C-Suite leaders and executive teams to enhance effectiveness specializing in emotional intelligence challenges and those being primed for expanding roles.

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    CEO FL Forums

    We bring together the best entrepreneurial CEOs in the area to discuss strategic issues facing their businesses and to serve as resources to each other.

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Testimonials

We hired Key Associates to help us with our strategic planning and development process a several years ago.  With their help, we were able to create a more structured and focused strategic planning process that has helped in our ability to actually execute the plan.  Additionally, they have been an integral part of our evolving performance management and talent development (including executive coaching) process.  In each of the last several years, we have been one of the fastest growing companies in Tampa Bay and were just recognized as the Best Place to Work in Tampa Bay by the TBBJ and attribute part of those achievements to our relationship with Mary and her team.
Steve TorresCOO & Chief Financial OfficerVology Data Systems
Mary Key’s professionalism, customer focus, and skills have brought us tremendous value added. I personally want to mention that my work with you in coaching has enhanced my skills and leadership as President of Ericsson North America.
Angel RuizPresident & CEOEricsson N.A.
Our strategy session with you provided the framework for discussing where we are in our growth cycle and was the catalyst to make some important changes. We are now focused on the concerns that are appropriate for our given stage, cleaning up leftover issues from earlier stages, and no longer wasting resources on activities that can be appropriately delayed.
Charlotte BakerCEODigital Hands
I have participated in strategy sessions facilitated by Key Associates. While the definition of facilitation is ‘to make easier’, I’d like to add two more phrases that define Mary’s expertise – to align ideas into a cohesive plan and to define a path toward success. Mary provides the breadth of experience and the skill of bringing out the best in people to facilitate concrete outcomes.
John R. SchuelerPresidentFlorida Communications Group
James J. Evangelista, Esq.
Outstanding job in assisting our firm with developing our mission, vision, values and strategic plan. Wonderful ability to move the process further faster with great engagement. I would highly recommend Key Associates. Thank you Mary!
James J. Evangelista, Esq., Managing Partner, Bush Ross, P.A.
Tiger Woods has a swing coach …that’s why I have used Mary Key over the years as my CEO coach. We can all improve and it is by having someone from the outside looking at what we are doing and really challenging us that we really grow. This is what Mary does for CEOs who are serious about taking their game to the next level.
Tom WallaceCEOVectorLearning, Inc.
I’ve worked with Mary Key for nearly 7 years, as facilitator of a CEO Forum I participated in, as a corporate coach for me personally as well as several engagements for my team. Her advice and her willingness and desire to hold me accountable have created enormous value for me personally and for my company. We have used her for engagements ranging from moderating strategic planning, developing scorecard systems, managing our growth curve, managing conflict, one-on-one coaching and CEO development. Every engagement has been extremely well thought out, and followed through with months of accountability directly with my team. I give Mary my highest recommendation.
Steve MacDonaldCEOmyMatrixx Healthcare Services
Mary, your presentation was wonderful, and really resonated with everyone in the room. You were able to educate and inspire everyone in the room, and we all walked away with newfound energy and optimism.
Melanie LenzVice PresidentRays Baseball
Mary Key conducted a great session with our physician leaders on emotional and social intelligence that skillfully helped each confirm strengths while awakening opportunities that each can address. This potentially threatening topic was sensitively managed. While most had a general sense of what the subject means, she elucidated its functional elements and illustrated how it contributes in essential ways to leadership success. The room was buzzing with discovery all morning!
Joe Hopkins, MDSr. Medical Director for QualityStanford Hospitals and Clinics
Mary was great to partner with regarding the Emotional Intelligence Workshop for key leaders within Verizon in the Florida Region.  The program was tailored to our needs for identifying and improving keep aspects of emotional intelligence and leadership.  I highly recommend Mary’s services.  
Jeanmarie Milla, Regional President, Verizon
Mary Key

Hello, I’m Dr. Mary Key. Welcome to Key Associates, Inc.

As a business consultant, speaker, author and executive coach, I am dedicated to helping leaders succeed and their organizations grow. We use a system of Right Focus, Right People and Right Execution to help our clients achieve outstanding results. Learn More About Me or Watch Me Speak.

Discover the secrets of entrepreneurial success by downloading my ebook, CEO Road Rules.

  • Contact Info

    P: 813.831.9500
    F: 813.805.2914
    E: mary@keyassociatesinc.com

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